Veloz

VELOZ IS A NONPROFIT ORGANIZATION THAT MAKES ELECTRIC VEHICLES FOR ALL A REALITY THROUGH ITS PROGRAMS TO INCREASE PUBLIC EDUCATION OF THE BENEFITS.

FOR THIS FISCAL YEAR, VELOZ FUNDRAISED AND PREPARED FOR OUR NEXT PUBLIC ELECTRIC VEHICLE EDUCATION PROGRAM CALLED 'MYTHS BUSTING MYTHS' THIS CAMPAIGNED WAS DEVELOPED AT THE INTERSECTION OF HOLLYWOOD-STYLE ENTERTAINMENT AND BEST-IN-CLASS INFORMATION AS A WAY TO RAISE AWARENESS, BUST MYTHS AND PROVIDE DIRECT ACCESS TO COMPLIMENTARY TOOLS THAT WILL HELP THE PUBLIC MAKE THEIR NEXT EV PURCHASE AN EASY ONE. THE 2022-2023 MYTHS BUSTING MYTHS CAMPAIGN WILL FOLLOW IN THE FOOTSTEPS OF PAST CAMPAIGNS, WITH AN EVEN GREATER COMMITMENT TO REACHING PRIORITY COMMUNITIES, A RENEWED FOCUS ON CONSUMER EDUCATION AND CREATIVE CONCEPTS DEVELOPED BASED ON YEARS OF CONSUMER RESEARCH. LAUNCHING A CAMPAIGN OF THIS MAGNITUDE TAKES SIGNIFICANT BEHIND-THE-SCENES WORK. OUR 2021-2022 PRE-PRODUCTION EFFORTS INCLUDED: APPROVAL OF THE MYTHS BUSTING MYTHS CONCEPT BY THE VELOZ BOARD OF DIRECTORS, FUNDRAISING $4 MILLION IN GRANT FUNDING AND PRIVATE INVESTMENTS, ONBOARDING EIGHT COMMUNITY PARTNERS AS OUR COMMUNITY MESSENGERS, WELCOMING TWO DIVERSITY, EQUITY AND INCLUSION ADVISORS INTO THE CREATIVE PROCESS, WORKING WITH OUR CREATIVE AGENCY TO FINALIZE THE CONCEPT AND SCRIPTS, WHILE PLANNING FOR CAMPAIGN ASSET CREATION, DIRECTOR AND TALENT ACQUISITION, AND LAUNCH ACTIVITIES, FINE-TUNING VELOZ.ORG AND ELECTRICFORALL.ORG TO PREPARE FOR INCREASED USE, BRINGING ON A RESEARCH PARTNER TO HELP US TRACK THE CAMPAIGN'S IMPACT, SECURING IN-KIND ASSETS FOR PRODUCTION IN LOS ANGELES, WORKING TO IDENTIFY A TOP-TIER MEDIA COMPANY TO ENSURE OUR DIGITALLY FOCUSED CREATIVE ASSETS ARE PLACED ON THE APPROPRIATE CHANNELS, DATA IS RECORDED, CAMPAIGN IS OPTIMIZED OVER TIME AND THAT VELOZ OBTAINS THE MOST IMPACT AS POSSIBLE. THE CAMPAIGN WILL LAUNCH IN THE NEXT 2022-2023 FISCAL YEAR.

VELOZ'S PUBLIC SUMMIT SERIES MEETINGS: THEY ARE A GATHERING POINT FOR ELECTRIC CAR STAKEHOLDERS AND VELOZ MEMBERS. VELOZ SUMMIT ATTENDEES INCLUDE REPRESENTATION FROM CALIFORNIA UTILITIES, TRANSPORTATION NETWORK COMPANIES, CHARGING INFRASTRUCTURE, AUTOMAKERS, VENTURE CAPITAL INVESTORS, NONPROFITS, GOVERNMENT, START-UPS, NEWS MEDIA, INTERNATIONAL EXPERTS AND MANY MORE. VELOZ HELD SUMMITS IN JULY 2021, DECEMBER 2021 AND MARCH 2022. THE GOAL IS TO ADDRESS EV BARRIERS AND IDENTIFY SOLUTIONS TO ADVANCE THE ELECTRIC FOR ALL EV MOVEMENT. A TYPICAL VELOZ SUMMIT HAS 250-300 ATTENDEES.

VELOZ WEBINARS: VELOZ WEBINARS WERE STANDOUTS IN THE CROWDED ONLINE ENGAGEMENT CATEGORY. BETWEEN JULY 2021 - JUNE 2022, VELOZ HELD 6 WEBINARS THAT TYPICALLY HAVE 150-200 ATTENDEES.

VELOZ NOW PUBLISHES A REGULAR THOUGHT-LEADERSHIP BLOG CALLED 'THE RIDE TO ZERO', PRODUCES A QUARTERLY EV MARKET REPORT AND MORE. TO LEARN MORE, VISIT WWW.VELOZ.ORG. VELOZ'S 2021-2022 ANNUAL REPORT WILL BE PUBLISHED AT THE FOLLOWING LINK IN DECEMBER 2022: HTTPS://WWW.VELOZ.ORG/VELOZ-RESOURCES/