Minnesota Interactive Marketing Association

Organization Overview

Minnesota Interactive Marketing Association is located in Plymouth, MN. The organization was established in 2000. According to its NTEE Classification (S41) the organization is classified as: Chambers of Commerce & Business Leagues, under the broad grouping of Community Improvement & Capacity Building and related organizations. This organization is an independent organization and not affiliated with a larger national or regional group of organizations. Minnesota Interactive Marketing Association is a 501(c)(6) and as such, is described as a "Business League, Chambers of Commerce, or Real Estate Board" by the IRS.

For the year ending 12/2021, Minnesota Interactive Marketing Association generated $54.3k in total revenue. This represents a relatively dramatic decline in revenue. Over the past 7 years, the organization has seen revenues fall by an average of (30.1%) each year. All expenses for the organization totaled $95.7k during the year ending 12/2021. As we would expect to see with falling revenues, expenses have declined by (23.3%) per year over the past 7 years. You can explore the organizations financials more deeply in the financial statements section below.

Mission & Program ActivityExcerpts From the 990EZ Filing

TAX YEAR

2021

Describe the Organization's Mission:

Part 3 - Line 1

INSPIRE & CONNECT MN'S DIGITAL MARKETING COMMUNITY WITH INSPIRING CONTENT, SPEAKERS & EVENTS.

Describe the Organization's Program Activity:

Part 3

SUMMIT: NEARLY A THOUSAND DIGITAL MARKETERS AND THOUGHT LEADERS ATTEND EVERY YEAR IN OCTOBER. THOUGHTPROVOKING KEYNOTES AND FOUR DIFFERENT BREAKOUT TRACKS COVER A RANGE OF TOPICS INCLUDING WHAT'S NEXT IN DIGITAL MARKETING, ONLINE TRENDS IN DATA, CONTENT AND DESIGN. PAST SPEAKERS INCLUDE COMPANIES LIKE SQUARE, NIKE, SPINMEDIA AND LIVE NATION. IT'S THE ANNUAL REUNION OF DIGITAL THOUGHT LEADERS IN THE COMMUNITY. YOU ARE GUARANTEED TO LEAVE INSPIRED, ENERGIZED AND FULL OF IDEAS.


MONTHLY PROGRAM (8 PER YEAR): MIMA'S MONTHLY KEYNOTE SPEAKER SERIES PROVIDES A BLEND OF INSPIRATIONAL AND PRACTICAL CONTENT FROM LEADERS THAT WORK AT FORWARD-THINKING COMPANIES AND AGENCIES. PAST SPEAKERS INCLUDE LOCAL AND NATIONAL THOUGHT LEADERS. FEATURED TOPICS INCLUDE DIGITAL TRENDS, DESIGN, DATA, MEDIA AND OTHERS. EXPECT INTERMEDIATE TO ADVANCED LEVEL CONTENT. MONTHLY EVENTS USUALLY TAKE PLACE EVERY THIRD WEDNESDAY OF THE MONTH AND REGISTRATION IS ALWAYS FREE FOR MIMA MEMBERS.


COFFEE & CASE STUDIES: THIS MEMBER-ONLY EVENT SERIES IS INTENTIONALLY SMALLER - LIMITED TO 40 ATTENDEES - TO GIVE MIMA MEMBERS A CHANCE TO CONNECT WITH EACH OTHER IN A MORE INTIMATE SETTING AND SHARE SOME OF THE BEST EXAMPLES OF WORK FROM AROUND TOWN. YOU'LL SEE TWO CASE STUDIES AND WILL HAVE THE CHANCE TO ASK QUESTIONS AND PICK THE PRESENTERS' BRAINS ABOUT EXACTLY HOW AND WHY THEY DID WHAT THEY DID. YOU WILL WALK AWAY FROM THE SESSIONS WITH INSIGHTS AND TACTICAL IDEAS YOU CAN APPLY IN YOUR JOB.


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Financial Statements

Statement of Revenue
Total Revenue from Contributions, Gifts, Grants & Similar$0
Total Program Service Revenue$6,883
Membership dues$37,084
Investment income $187
Gain or Loss$0
Net Income from Gaming & Fundraising$0
Other Revenue$10,100
Total Revenue$54,254

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