Western Dairyfarmers Promotion
- Assets
- $0.0
- Revenue
- $1.1m
- Investments
- $0.0
- Employees
- 12
- Location
- Thornton, CO
- Founding
- 06/1973
- Data as of
- 12/2018
- EIN
- 84-0623598
Organization Overview
Western Dairyfarmers Promotion is located in Thornton, CO. The organization was established in 1973. According to its NTEE Classification (J40) the organization is classified as: Labor Unions, under the broad grouping of Employment and related organizations. As of 12/2018, Western Dairyfarmers Promotion employed 12 individuals. This organization is an independent organization and not affiliated with a larger national or regional group of organizations. Western Dairyfarmers Promotion is a 501(c)(6) and as such, is described as a "Business League, Chambers of Commerce, or Real Estate Board" by the IRS.
For the year ending 12/2018, Western Dairyfarmers Promotion generated $1.1m in total revenue. This represents a relatively dramatic decline in revenue. Over the past 4 years, the organization has seen revenues fall by an average of (26.7%) each year. All expenses for the organization totaled $915.8k during the year ending 12/2018. As we would expect to see with falling revenues, expenses have declined by (29.2%) per year over the past 4 years. You can explore the organizations financials more deeply in the financial statements section below.
Form
990
Mission & Program ActivityExcerpts From the 990 Filing
TAX YEAR
2018
Describe the Organization's Mission:
Part 3 - Line 1
WESTERN DAIRY ASSOCIATION IS DEDICATED TO INCREASING DEMAND AND DRIVING SALES IN DAIRY PRODUCTS, IN COLORADO, WYOMING AND MONTANA.
Describe the Organization's Program Activity:
Part 3 - Line 4a
NATIONAL UNIFIED MARKETING PLAN DIRECT SUPPORT WESTERN DAIRY ASSOCIATION PROVIDES FUNDING TO HELP SUPPORT THE NATIONAL UNIFIED MARKETING PLAN FOR PROMOTION AND RESEARCH OF NON-BRANDED DAIRY PRODUCTS.
PRODUCER RELATIONS & INDUSTRY IMAGE AND RELATIONS PROGRAMS TO SUPPORT THE NATIONAL AND REGIONAL NON BRANDED DAIRY PROMOTION PROGRAM WDA IS DEDICATED TO GAINING THE PUBLIC TRUST AND ENHANCING DAIRYS IMAGE BY SHOWCASING THE VALUE OF HAVING A "BEST IN CLASS" DAIRY INDUSTRY IN THE REGION. THROUGH ITS COMMUNICATIONS, ISSUES MANAGEMENT, CRISIS PREPAREDNESS AND DAIRY FARMER IMAGE, THE OVER-ARCHING INDUSTRY IMAGE AND RELATIONS (II&R) GOALS ARE TO MAINTAIN AND BUILD AWARENESS OF AND SUPPORT FOR THE DAIRY CHECKOFF PROGRAM AMONG DAIRY PRODUCERS AND THE DAIRY INDUSTRY; HELP MAINTAIN AND GROW PUBLIC CONFIDENCE IN DAIRY PRODUCERS, DAIRY PRODUCTS AND THE DAIRY INDUSTRY; THE PRODUCER RELATIONS AND INDUSTRY IMAGE AND RELATIONS PROGRAM WILL BE DEVELOPED WITH NINE CORE COMPETENCIES.
CHILD NUTRITION AND FITNESS PROGRAM DEDICATED TO SCHOOLS IN THE WESTERN DAIRY ASSOCIATION MARKET STATES TO ENHANCE THE HEALTH AND NUTRITION OF CHILDREN IN SCHOOL. FUEL UP TO PLAY 60 (FUTP60) IS DESIGNED TO BUILD ON EXISTING NATIONAL DAIRY COUNCIL HEALTH AND NUTRITION PROGRAMS. THE PROGRAM IS WELL-RECEIVED AS IT HELPS SCHOOLS MEET BASIC NEEDS AND REACH WIDER WELLNESS GOALS. FOR DAIRY, IT MAKES PROGRESS TOWARD DAIRY PRODUCT ACCESS IN SCHOOLS. FUTP60'S INITIAL SUCCESSES HAVE ATTRACTED SUPPORT FROM USDA, MULTIPLE HEALTH ORGANIZATIONS, MEDIA, AND KEY CORPORATIONS. ULTIMATELY, FUTP60 WILL FURTHER CEMENT DAIRY'S LEADERSHIP AROUND THE CHILDRENS HEALTH; MEASURABLY ADVANCE THE HEALTH AND WELLNESS OF AMERICA'S YOUTH; AND ESTABLISH LIFELONG DAIRY CONSUMERS. OVERALL PROGRAM GOALS ARE TO MOBILIZE AND ENGAGE YOUTH IN PARTNERSHIP WITH THE NFL; TO FACILITATE CHANGES IN THE SCHOOL ENVIRONMENT; TO INCREASE ACCESS TO AND CONSUMPTION OF NUTRIENT RICH FOODS (PARTICULARLY LOW-FAT, FAT-FREE DAIRY, FRUITS, VEGETABLES AND WHOLE GRAINS); AND INCREASE OPPORTUNITY FOR AND INVOLVEMENT IN 60 MINUTES OF PHYSICAL ACTIVITY DAILY.
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Board, Officers & Key Employees
| Name (title) | Role | Hours | Compensation |
|---|---|---|---|
Ronald Shelton Secretary | OfficerTrustee | 1 | $5,225 |
Mary Kraft Director | Trustee | 1 | $4,858 |
Foy Chapin Director | Trustee | 1 | $4,690 |
Jim Webb Vice Chairman | OfficerTrustee | 1 | $4,345 |
Tim Bernhardt Treasurer | OfficerTrustee | 1 | $1,625 |
Rick Podtburg Chairman Of The Board | OfficerTrustee | 1 | $1,580 |
Financial Statements
| Statement of Revenue | |
|---|---|
| Federated campaigns | $0 |
| Membership dues | $0 |
| Fundraising events | $0 |
| Related organizations | $0 |
| Government grants | $0 |
| All other contributions, gifts, grants, and similar amounts not included above | $0 |
| Noncash contributions included in lines 1a–1f | $0 |
| Total Revenue from Contributions, Gifts, Grants & Similar | $0 |
| Total Program Service Revenue | $1,107,215 |
| Investment income | $1,750 |
| Tax Exempt Bond Proceeds | $0 |
| Royalties | $0 |
| Net Rental Income | $0 |
| Net Gain/Loss on Asset Sales | $0 |
| Net Income from Fundraising Events | $0 |
| Net Income from Gaming Activities | $0 |
| Net Income from Sales of Inventory | $0 |
| Miscellaneous Revenue | $0 |
| Total Revenue | $1,108,965 |
| Statement of Expenses | |
|---|---|
| Grants and other assistance to domestic organizations and domestic governments. | $50,000 |
| Grants and other assistance to domestic individuals. | $0 |
| Grants and other assistance to Foreign Orgs/Individuals | $0 |
| Benefits paid to or for members | $0 |
| Compensation of current officers, directors, key employees. | $23,528 |
| Compensation of current officers, directors, key employees. | $0 |
| Compensation to disqualified persons | $0 |
| Other salaries and wages | $175,377 |
| Pension plan accruals and contributions | $12,535 |
| Other employee benefits | $37,893 |
| Payroll taxes | $15,753 |
| Fees for services: Management | $0 |
| Fees for services: Legal | $1,802 |
| Fees for services: Accounting | $24,013 |
| Fees for services: Lobbying | $0 |
| Fees for services: Fundraising | $0 |
| Fees for services: Investment Management | $0 |
| Fees for services: Other | $0 |
| Advertising and promotion | $307,148 |
| Office expenses | $3,045 |
| Information technology | $3,971 |
| Royalties | $0 |
| Occupancy | $26,921 |
| Travel | $1,838 |
| Payments of travel or entertainment expenses for any federal, state, or local public officials | $0 |
| Conferences, conventions, and meetings | $0 |
| Interest | $0 |
| Payments to affiliates | $0 |
| Depreciation, depletion, and amortization | $5,487 |
| Insurance | $2,214 |
| All other expenses | $3,659 |
| Total functional expenses | $915,766 |
| Balance Sheet | |
|---|---|
| Cash—non-interest-bearing | $0 |
| Savings and temporary cash investments | $0 |
| Pledges and grants receivable | $0 |
| Accounts receivable, net | $0 |
| Loans from Officers, Directors, or Controlling Persons | $0 |
| Loans from Disqualified Persons | $0 |
| Notes and loans receivable | $0 |
| Inventories for sale or use | $0 |
| Prepaid expenses and deferred charges | $0 |
| Net Land, buildings, and equipment | $0 |
| Investments—publicly traded securities | $0 |
| Investments—other securities | $0 |
| Investments—program-related | $0 |
| Intangible assets | $0 |
| Other assets | $0 |
| Total assets | $0 |
| Accounts payable and accrued expenses | $0 |
| Grants payable | $0 |
| Deferred revenue | $0 |
| Tax-exempt bond liabilities | $0 |
| Escrow or custodial account liability | $0 |
| Loans and other payables to any current Officer, Director, or Controlling Person | $0 |
| Secured mortgages and notes payable | $0 |
| Unsecured mortgages and notes payable | $0 |
| Other liabilities | $0 |
| Total liabilities | $0 |
| Unrestricted restricted net Assets | $0 |
| Temporarily restricted net Assets | $0 |
| Permanently restricted net Assets or current funds | $0 |
| Capital stock or trust principal, or current funds | $0 |
| Paid-in or capital surplus, or land, building, or equipment fund | $0 |
| Total net assets or fund balances | $0 |