Visit Aurora Inc is located in Aurora, CO. The organization was established in 2010. According to its NTEE Classification (S41) the organization is classified as: Chambers of Commerce & Business Leagues, under the broad grouping of Community Improvement & Capacity Building and related organizations. As of 12/2022, Visit Aurora Inc employed 21 individuals. This organization is an independent organization and not affiliated with a larger national or regional group of organizations. Visit Aurora Inc is a 501(c)(6) and as such, is described as a "Business League, Chambers of Commerce, or Real Estate Board" by the IRS.
For the year ending 12/2022, Visit Aurora Inc generated $3.0m in total revenue. This organization has experienced exceptional growth, as over the past 7 years, it has increased revenue by an average of 13.7% each year . All expenses for the organization totaled $4.2m during the year ending 12/2022. You can explore the organizations financials more deeply in the financial statements section below.
Since 2020, Visit Aurora Inc has awarded 12 individual grants totaling $158,958. If you would like to learn more about the grant giving history of this organization, scroll down to the grant profile section of this page.
Form
990
Mission & Program ActivityExcerpts From the 990 Filing
TAX YEAR
2022
Describe the Organization's Mission:
Part 3 - Line 1
VISIT AURORA INC'S MISSION IS TO SERVE AS OFFICIAL DESTINATION MARKETING ORGANIZATION TO THE CITY OF AURORA, COLORADO.
Describe the Organization's Program Activity:
Part 3 - Line 4a
PROMOTION OF THE CITY OF AURORA
| Name (title) | Role | Hours | Compensation | 
|---|---|---|---|
Rick Crandall Chair  | OfficerTrustee | 1 | $0 | 
Kevin Delange Vice-Chair  | OfficerTrustee | 1 | $0 | 
Brad Pierce Treasurer  | OfficerTrustee | 1 | $0 | 
Derek Shelly Secretary  | OfficerTrustee | 1 | $0 | 
Joel Boyd Director  | Trustee | 1 | $0 | 
Mike Coffman Honorary Dir  | Trustee | 1 | $0 | 
| Statement of Revenue | |
|---|---|
| Federated campaigns | $0 | 
| Membership dues | $0 | 
| Fundraising events | $0 | 
| Related organizations | $0 | 
| Government grants | $2,538,892 | 
| All other contributions, gifts, grants, and similar amounts not included above | $0 | 
| Noncash contributions included in lines 1a–1f | $0 | 
| Total Revenue from Contributions, Gifts, Grants & Similar | $2,538,892 | 
| Total Program Service Revenue | $488,522 | 
| Investment income | $3,224 | 
| Tax Exempt Bond Proceeds | $0 | 
| Royalties | $0 | 
| Net Rental Income | $0 | 
| Net Gain/Loss on Asset Sales | $0 | 
| Net Income from Fundraising Events | $0 | 
| Net Income from Gaming Activities | $0 | 
| Net Income from Sales of Inventory | $0 | 
| Miscellaneous Revenue | $0 | 
| Total Revenue | $3,030,638 | 
| Statement of Expenses | |
|---|---|
| Grants and other assistance to domestic organizations and domestic governments. | $63,508 | 
| Grants and other assistance to domestic individuals. | $0 | 
| Grants and other assistance to Foreign Orgs/Individuals | $0 | 
| Benefits paid to or for members | $0 | 
| Compensation of current officers, directors, key employees. | $247,573 | 
| Compensation of current officers, directors, key employees. | $75,099 | 
| Compensation to disqualified persons | $0 | 
| Other salaries and wages | $1,021,801 | 
| Pension plan accruals and contributions | $39,405 | 
| Other employee benefits | $151,732 | 
| Payroll taxes | $97,952 | 
| Fees for services: Management | $0 | 
| Fees for services: Legal | $0 | 
| Fees for services: Accounting | $0 | 
| Fees for services: Lobbying | $6,260 | 
| Fees for services: Fundraising | $0 | 
| Fees for services: Investment Management | $0 | 
| Fees for services: Other | $170,132 | 
| Advertising and promotion | $1,021,316 | 
| Office expenses | $25,526 | 
| Information technology | $71,026 | 
| Royalties | $0 | 
| Occupancy | $222,302 | 
| Travel | $0 | 
| Payments of travel or entertainment expenses for any federal, state, or local public officials | $0 | 
| Conferences, conventions, and meetings | $711,353 | 
| Interest | $0 | 
| Payments to affiliates | $0 | 
| Depreciation, depletion, and amortization | $43,863 | 
| Insurance | $0 | 
| All other expenses | $10,726 | 
| Total functional expenses | $4,185,088 | 
| Balance Sheet | |
|---|---|
| Cash—non-interest-bearing | $426,232 | 
| Savings and temporary cash investments | $2,404,910 | 
| Pledges and grants receivable | $0 | 
| Accounts receivable, net | $185,343 | 
| Loans from Officers, Directors, or Controlling Persons | $0 | 
| Loans from Disqualified Persons | $0 | 
| Notes and loans receivable | $0 | 
| Inventories for sale or use | $23,450 | 
| Prepaid expenses and deferred charges | $86,643 | 
| Net Land, buildings, and equipment | $301,292 | 
| Investments—publicly traded securities | $0 | 
| Investments—other securities | $0 | 
| Investments—program-related | $0 | 
| Intangible assets | $299,294 | 
| Other assets | $6,897 | 
| Total assets | $3,734,061 | 
| Accounts payable and accrued expenses | $193,181 | 
| Grants payable | $0 | 
| Deferred revenue | $43,640 | 
| Tax-exempt bond liabilities | $0 | 
| Escrow or custodial account liability | $0 | 
| Loans and other payables to any current Officer, Director, or Controlling Person | $0 | 
| Secured mortgages and notes payable | $0 | 
| Unsecured mortgages and notes payable | $0 | 
| Other liabilities | $303,846 | 
| Total liabilities | $540,667 | 
| Net assets without donor restrictions | $3,193,394 | 
| Net assets with donor restrictions | $0 | 
| Capital stock or trust principal, or current funds | $0 | 
| Paid-in or capital surplus, or land, building, or equipment fund | $0 | 
| Retained earnings, endowment, accumulated income, or other funds | $0 | 
| Total liabilities and net assets/fund balances | $3,734,061 | 
Over the last fiscal year, Visit Aurora Inc has awarded $41,708 in support to 4 organizations.
| Grant Recipient | Amount | 
|---|---|
COLFAX CANVAS LLC PURPOSE: FESTIVAL SPONSORSHIP  | $10,000 | 
COMMUNITY COLLEGE OF AURORA FOUND PURPOSE: SPONSORSHIP  | $8,208 | 
OUT FRONT FOUNDATION PURPOSE: PRIDE SPONSORSHIP  | $10,000 | 
AURORA CHAMBER PURPOSE: SPONSORSHIP  | $13,500 |