Trusted Choice Inc
- Assets
- $2.9m
- Revenue
- $4.8m
- Investments
- $0.0
- Employees
- 0
- Location
- Alexandria, VA
- Founding
- 01/2005
- Data as of
- 08/2023
- EIN
- 54-2052195
Organization Overview
Trusted Choice Inc is located in Alexandria, VA. The organization was established in 2005. According to its NTEE Classification (S41) the organization is classified as: Chambers of Commerce & Business Leagues, under the broad grouping of Community Improvement & Capacity Building and related organizations. This organization is an independent organization and not affiliated with a larger national or regional group of organizations. Trusted Choice Inc is a 501(c)(6) and as such, is described as a "Business League, Chambers of Commerce, or Real Estate Board" by the IRS.
For the year ending 08/2023, Trusted Choice Inc generated $4.8m in total revenue. The organization has seen a slow decline revenue. Over the past 8 years, revenues have fallen by an average of (1.2%) each year. All expenses for the organization totaled $4.5m during the year ending 08/2023. You can explore the organizations financials more deeply in the financial statements section below.
Since 2015, Trusted Choice Inc has awarded 223 individual grants totaling $11,504,510. If you would like to learn more about the grant giving history of this organization, scroll down to the grant profile section of this page.
Form
990
Mission & Program ActivityExcerpts From the 990 Filing
TAX YEAR
2023
Describe the Organization's Mission:
Part 3 - Line 1
TRUSTED CHOICE IS A UNIFYING BRAND CREATED TO HELP EDUCATE CONSUMERS ABOUT THE BENEFITS OF USING AN INDEPENDENT INSURANCE AGENT OR BROKER WHEN BUYING INSURANCE.
Describe the Organization's Program Activity:
Part 3 - Line 4a
TRUSTED CHOICE IS THE NATIONAL MARKETING BRAND CREATED EXCLUSIVELY FOR BIG "I" MEMBERS TO HELP CONSUMERS UNDERSTAND THE VALUE THAT AN INDEPENDENT AGENT OFFERS. THIS IS NOT A MARKET ACCESS PROGRAM, BUT A BRAND THAT IS DESIGNED TO HIGHLIGHT THE STRENGTHS OF INDEPENDENT INSURANCE AGENTS: CHOICE, CUSTOMIZATION, AND ADVOCACY.
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Board, Officers & Key Employees
| Name (title) | Role | Hours | Compensation |
|---|---|---|---|
Brad Greer Director | Trustee | 1 | $0 |
George Daly Director | Trustee | 1 | $0 |
Jared Burkhart Director | Trustee | 1 | $0 |
Jeff Schlitt Director | Trustee | 1 | $0 |
John Barbour Director | Trustee | 1 | $0 |
Jon Jensen Chair | OfficerTrustee | 1 | $0 |
Outside Vendors & Contractors
| Vendor Name (Service) | Service Year | Compensation |
|---|---|---|
Stinson Partners Inc Dba Beeby Clark M Advertising/marketing | 8/30/21 | $1,931,300 |
Consumer Agent Portal Llc Advertising/marketing | 8/30/21 | $773,000 |
Grafik Marketing Communications Ltd Advertising/marketing | 8/30/21 | $363,275 |
Dialog Concepts Wdg Website Design | 8/30/21 | $165,000 |
Financial Statements
| Statement of Revenue | |
|---|---|
| Federated campaigns | $0 |
| Membership dues | $0 |
| Fundraising events | $0 |
| Related organizations | $100,000 |
| Government grants | $0 |
| All other contributions, gifts, grants, and similar amounts not included above | $0 |
| Noncash contributions included in lines 1a–1f | $0 |
| Total Revenue from Contributions, Gifts, Grants & Similar | $100,000 |
| Total Program Service Revenue | $4,654,470 |
| Investment income | $8,956 |
| Tax Exempt Bond Proceeds | $0 |
| Royalties | $0 |
| Net Rental Income | $0 |
| Net Gain/Loss on Asset Sales | $0 |
| Net Income from Fundraising Events | $0 |
| Net Income from Gaming Activities | $0 |
| Net Income from Sales of Inventory | $0 |
| Miscellaneous Revenue | $0 |
| Total Revenue | $4,763,426 |
| Statement of Expenses | |
|---|---|
| Grants and other assistance to domestic organizations and domestic governments. | $638,717 |
| Grants and other assistance to domestic individuals. | $0 |
| Grants and other assistance to Foreign Orgs/Individuals | $0 |
| Benefits paid to or for members | $0 |
| Compensation of current officers, directors, key employees. | $350,345 |
| Compensation of current officers, directors, key employees. | $0 |
| Compensation to disqualified persons | $0 |
| Other salaries and wages | $484,064 |
| Pension plan accruals and contributions | $52,403 |
| Other employee benefits | $150,934 |
| Payroll taxes | $62,346 |
| Fees for services: Management | $547,925 |
| Fees for services: Legal | $6,919 |
| Fees for services: Accounting | $5,942 |
| Fees for services: Lobbying | $0 |
| Fees for services: Fundraising | $0 |
| Fees for services: Investment Management | $0 |
| Fees for services: Other | $7,077 |
| Advertising and promotion | $1,692,182 |
| Office expenses | $11,622 |
| Information technology | $134,927 |
| Royalties | $0 |
| Occupancy | $0 |
| Travel | $63,118 |
| Payments of travel or entertainment expenses for any federal, state, or local public officials | $0 |
| Conferences, conventions, and meetings | $46,174 |
| Interest | $0 |
| Payments to affiliates | $0 |
| Depreciation, depletion, and amortization | $48,572 |
| Insurance | $11,370 |
| All other expenses | $13,986 |
| Total functional expenses | $4,488,761 |
| Balance Sheet | |
|---|---|
| Cash—non-interest-bearing | $0 |
| Savings and temporary cash investments | $2,557,572 |
| Pledges and grants receivable | $0 |
| Accounts receivable, net | $18,128 |
| Loans from Officers, Directors, or Controlling Persons | $0 |
| Loans from Disqualified Persons | $0 |
| Notes and loans receivable | $0 |
| Inventories for sale or use | $0 |
| Prepaid expenses and deferred charges | $153,619 |
| Net Land, buildings, and equipment | $13,292 |
| Investments—publicly traded securities | $0 |
| Investments—other securities | $0 |
| Investments—program-related | $0 |
| Intangible assets | $0 |
| Other assets | $108,586 |
| Total assets | $2,851,197 |
| Accounts payable and accrued expenses | $371,526 |
| Grants payable | $0 |
| Deferred revenue | $953,908 |
| Tax-exempt bond liabilities | $0 |
| Escrow or custodial account liability | $0 |
| Loans and other payables to any current Officer, Director, or Controlling Person | $0 |
| Secured mortgages and notes payable | $0 |
| Unsecured mortgages and notes payable | $0 |
| Other liabilities | $0 |
| Total liabilities | $1,325,434 |
| Net assets without donor restrictions | $1,525,763 |
| Net assets with donor restrictions | $0 |
| Capital stock or trust principal, or current funds | $0 |
| Paid-in or capital surplus, or land, building, or equipment fund | $0 |
| Retained earnings, endowment, accumulated income, or other funds | $0 |
| Total liabilities and net assets/fund balances | $2,851,197 |
Grants Awarded
Over the last fiscal year, Trusted Choice Inc has awarded $631,346 in support to 15 organizations.
| Grant Recipient | Amount |
|---|---|
INDEPENDENT INSURANCE AGENTS OF NC INC PURPOSE: ADVERTISING & RECRUITING | $60,000 |
INDEPENDENT INSURANCE AGENTS OF SOUTH DAKOTA PURPOSE: ADVERTISING & RECRUITING | $30,419 |
INDEPENDENT INSURANCE AGENTS OF OKLAHOMA PURPOSE: ADVERTISING & RECRUITING | $12,000 |
MAKE-A-WISH FOUNDATION PURPOSE: GENERAL SUPPORT | $105,000 |
NH ASSOCIATION OF INSURANCE AGENTS INC PURPOSE: ADVERTISING & RECRUITING | $53,520 |
INDEPENDENT INSURANCE AGENTS OF WNY PURPOSE: GENERAL SUPPORT | $5,866 |