Greater Baltimore Cultural Alliance

GBCA CREATES EQUITY AND OPPORTUNITY IN, THROUGH, AND FOR ARTS AND CULTURE IN GREATER BALTIMORE. * WE SERVE ARTISTS; AND ARTS, CULTURAL, AND HUMANITIES ORGANIZATIONS. * WE PROVIDE SERVICES THAT CREATE OPPORTUNITY IN, THROUGH, AND FOR THE ARTS. * WE SERVE BALTIMORE AND THE FIVE SURROUNDING COUNTIES WITH A FOCUS ON BALTIMORE CITY AND COUNTY.

FOR 13 YEARS, GBCA HAS MANAGED A FREE ONLINE PORTFOLIO USED BY 600 TO 1,000 TO HELP AREA ARTISTS CREATE AND MAINTAIN A CURRENT COLLECTION OF THEIR WORK. IN MANY CASES, ARTISTS USE THE PORTFOLIOS FOR THEIR PRIMARY WEBSITE. TO DATE, THE ASSOCIATED BAKER ARTIST AWARDS HAVE RECOGNIZED OVER 100 ARTISTS AND AWARDED OVER $1.2 MILLION TO INDIVIDUALS LIVING AND WORKING IN THE REGION. AHEAD OF ITS TIME, THE PORTFOLIOS HAS CREATED AN ONLINE COMMUNITY OF ARTISTS THAT IS VISITED BY CURATORS, COLLECTORS, MUSEUM LEADERS, PHILANTHROPIC VISIONARIES, AND OTHERS IN ALMOST EVERY COUNTRY IN THE WORLD. UNIVERSITIES AND COLLEGES USE THE SITE AS A PRIMER FOR STUDENTS BEING INTRODUCED TO THE DIVERSITY OF CULTURAL PRODUCTION IN BALTIMORE AND TO DEVELOP RELATIONSHIPS AND PROJECTS THROUGHOUT THE ACADEMIC YEAR AND BEYOND. THE AWARDS INCLUDE A DESIGNATED SEGMENT ON MARYLAND PUBLIC TELEVISION'S ART WORKS SERIES, PORTIONS OF WHICH ARE REBROADCAST IN OTHER NATIONAL MARKETS; A SEMIANNUAL EXHIBITION OF VISUAL ARTS AWARDEES AT THE BALTIMORE MUSEUM OF ART, AND FINALIST SHOWCASES THROUGHOUT THE YEAR. DURING THIS TIME WHEN ARTISTS STRUGGLE TO CREATE AUTHENTIC AND MEANINGFUL CONNECTIONS IN AN ONLINE SETTING, THE BAKER ARTIST PORTFOLIOS HAS OVER A DECADE OF EXPERIENCE AND OFFERS A MODEL FOR AUTHENTIC ONLINE RELATIONSHIPS WITH PATRONS AND AMONGST ARTISTS. IT IS A SOURCE OF COMMUNITY PRIDE AND INSPIRATION, AND A POTENTIAL SOURCE OF INCOME FOR ARTISTS.

FOR NEARLY A DECADE, URBAN ARTS LEADERSHIP (UAL) HAS BEEN THE FLAGSHIP PROGRAM OF THE GREATER BALTIMORE CULTURAL ALLIANCE'S EQUITY AND INCLUSION EFFORTS. UAL SERVES AS A CAREER PIPELINE FOR EMERGING LEADERS FROM BACKGROUNDS THAT ARE UNDERREPRESENTED, PARTICULARLY THOSE OF COLOR, IN THE CULTURAL WORKFORCE. HAVING DEEP EXPERIENCE IN DEVELOPING AND OPERATING UAL, GBCA IS UNIQUELY POSITIONED TO RESPOND TO THE CURRENT ECONOMIC AND SOCIAL UPHEAVALS EXACERBATED BY THE COVID 19 PANDEMIC AND RACIAL INJUSTICE. WORKING TO ADDRESS SYSTEMIC BARRIERS TO EQUITY IN THE CULTURAL WORKFORCE, THE PROGRAM ALSO FOCUSES ON TOOLS AND TRAINING FOR PARTICIPATING HOST CULTURAL ORGANIZATIONS AIMED AT STRENGTHENING THEIR ABILITY TO SUCCESSFULLY RECRUIT, HIRE, AND RETAIN A MORE DIVERSE WORKFORCE. GBCA RECEIVED RENEWED SUPPORT FROM THE NATIONAL ENDOWMENT FOR THE ARTS TO DEEPEN THE WORK OF THE UAL THROUGH ITS GROUNDBREAKING FIELD SCHOOL. THE FIELD SCHOOL TEACHES THE PRACTICES OF FOLKLORISTS AS A MEANS FOR ARTISTS AND CULTURAL ORGANIZATIONS TO ENGAGE AUTHENTICALLY AND RESPECTFULLY IN COMMUNITY-BASED PROGRAMMING. THE FIRST PHASE OF THIS PROJECT, BEAUTY BENEATH THE BLIGHT, FOCUSED ON THE STORIES OF PENNSYLVANIA AVENUE IN BALTIMORE CITY. SKILLS DEVELOPED BY FELLOWS THROUGH THE FIELD SCHOOL ARE REPLICABLE AND CARRIED WITH EACH INTO THEIR RESPECTIVE PLACEMENTS AND THROUGHOUT THEIR CAREERS. PARTNERS FOR THIS INITIATIVE INCLUDE THE LIBRARY OF CONGRESS AND THE SMITHSONIAN INSTITUTE FOLKLIFE CENTER. IMPORTANTLY, OVER THE PAST SEVEN YEARS UAL ALUMNI HAVE LAUNCHED EXCITING CAREERS AND ARE PUTTING THEIR COMMITMENT TO JUSTICE AND THEIR TRAINING TO WORK. ORGANIZATIONS WHO HAVE BENEFITED BY HIRING ALUMNI INCLUDE THE MARYLAND STATE ARTS COUNCIL, THE NATIONAL MUSEUM FOR WOMEN IN THE ARTS, MARYLAND CITIZENS FOR THE ARTS, MARYLAND VOLUNTEER LAWYERS FOR THE ARTS, GREATER BALTIMORE CULTURAL ALLIANCE, AND MANY MORE.

OVER THE PAST 20 YEARS, GBCA HAS REFINED ITS ROLE AS A WAYFINDER AND PRIMARY SOURCE OF INFORMATION FOR THE CULTURAL COMMUNITY. THROUGH ITS REGIONAL EVENTS CALENDAR, CULTURE FLY IS THE MOST COMPREHENSIVE SOURCE OF EVENTS AND NOW VIRTUAL EXPERIENCES. THE SITE IS EASY TO USE AND HIGHLY SEARCHABLE BY INTEREST, GEOGRAPHY, DISCIPLINE, AND MORE. IT INCLUDES A WEEKLY NEWSLETTER TO 16,000 SUBSCRIBERS, CULTURE FLYER, THAT PROMOTES A WIDE OFFERING OF FREE AND HALF PRICED EVENTS. BECAUSE GBCA ALREADY HAD THIS INFRASTRUCTURE AS SOON AS THE PANDEMIC WAS DECLARED ORGANIZATIONS WERE QUICKLY ABLE TO BEGIN PROMOTING ONLINE EVENTS. AND BECAUSE OF THE INCREASED NEEDS FOR LEARNING AT HOME AND WELL-BEING RESOURCES, THOSE CATEGORIES WERE QUICKLY ADDED TO THE SEARCH OPTIONS. JUST PRIOR TO THE PANDEMIC, THE CULTURE FLY SITE HAD 103,000 VIEWS ANNUALLY AND AN ANNUAL AVERAGE OF 400 EVENT POSTINGS AT ANY GIVEN TIME. THESE PROGRAMS OFFER ADDITIONAL EXPOSURE FOR GBCA MEMBERS, SAVING ON MARKETING COSTS AND LABOR. JOBSPLUS IS THE NUMBER ONE RESOURCE FOR CULTURAL POSITIONS IN THE REGION AND IS THE MOST HIGHLY VISITED OF ALL GBCA WEBSITES. GBCA IS ALSO A SOURCE FOR UP-TO-DATE FUNDING, ANTI-RACISM RESOURCES, ADVOCACY, SPACE, AND OTHER RESOURCES.