Gold House Foundation Inc

TO CULTIVATE AND PROMOTE ASIAN AND ASIAN-AMERICAN INTERESTS, HERITAGE, AND CULTURE, INCLUDING ACCELERATING A POSITIVE AND HISTORICALLY ACCURATE IMAGE OF ASIANS IN CULTURE AND EMPOWERING ASIAN PERSONS IN THE CULTURAL INDUSTRIES. GOLD HOUSES PROGRAMS ARE DEDICATED TO FORGING STRONGER BONDS THAT EMPOWER ASIANS TO LEAD AUTHENTIC, SUCCESSFUL AND HELATHY LIVES, AND IN TURN ADVANCE ALL OF SOCIETY. THE PROGRAMS STRENGTHEN RELATIONSHIPS TO CODIFY THE ASIAN CULTURAL LEGACY (SALONS, GOLD RECORDS); STRENGTHEN AUTHENTIC REPRESENTATION OF ASIANS IN MEDIA (GOLDOPEN); CHAMPION SOCIETAL CONTRIBUTIONS MADE BY ASIANS TO INSPIRE AND RESHAPE PUBLIC OPINION (A100); AND ACCELERATE SUCCESS AND REPRESENTATION OF ASIAN FOUNDERS (GOLD RUSH).

SALONS/EXPERIENCES: GOLD HOUSES SALONS AND OTHER EXPERIENCES ARE PROGRAMMATIC GATHERINGS OF DIVERSE THOUGHT LEADERS DESIGNED TO SOLVE KEY SOCIETAL CHALLENGES ENDEMIC TO THE ASIAN AND PACIFIC ISLANDER (API) PEOPLE. IN 2021, GOLD HOUSE HOSTED DOZENS OF EVENTS AND EXPERIENCES ENGAGING WITH THOUSANDS OF PEOPLE VIRTUALLY AND BRINGING LEADERS TOGETHER TO HELP DESIGN SOLUTIONS TO VARIOUS ISSUES RANGING FROM COVID-RELATED RELIEF TO INCREASING CIVIC ENGAGEMENT. SOLUTIONS TO THESE SOCIETAL CHALLENGES WERE FURTHER REFINED AND IMPLEMENTED BY THE GOLD HOUSE TEAM IN ORDER TO EMPOWER ALL MEMBERS OF THE API COMMUNITY.

GOLDOPEN: GOLDOPEN IS A COMMUNITY-LED MOVEMENT DEDICATED TO ENSURING THE FAIR, ACCURATE, AND INCLUSIVE REPRESENTATION OF ASIAN AND PACIFIC ISLANDER (API) PEOPLE IN MEDIA. THE GOLD HOUSE MOVEMENT HAS ENGAGED HUNDREDS OF THOUSANDS OF PEOPLE NATIONWIDE AND AMPLIFIED DOZENS OF API-LED FILMS TO CRITICAL AND BOX OFFICE SUCCESS, CREATING FAR-REACHING ECONOMIC AND SOCIAL CHANGE IN THE MAINSTREAM ACCEPTANCE AND PERCEPTIONS OF APIS. THE GOLDOPEN TEAM WORKS DIRECTLY WITH FILMMAKERS AND DISTRIBUTORS TO ADVOCATE FOR AND SUPPORT AUTHENTIC API STORYTELLING, AND MOBILIZES CULTURAL LEADERS, CORPORATIONS, AFFINITY GROUPS, AND OTHER COMMUNITY AND NONPROFIT GROUPS TO CHAMPION THE SUCCESS OF API-LED FILMS. THROUGH THIS MULTIDIMENSIONAL COLLABORATION,GOLDOPEN HAS MEANINGFULLY ADVANCED AN ACCURATE IMAGE OF APIS IN CULTURE.

A100: EACH YEAR, THE A100 CHAMPIONS THE MOST IMPACTFUL ASIANS AND PACIFIC ISLANDERS (APIS) AND THEIR SOCIETAL CONTRIBUTIONS IN ORDER TO INSPIRE FUTURE GENERATIONS AND RESHAPE PUBLIC OPINION. APIS CONTINUE TO BE VIEWED AS OTHER AND FACE RISING ATTACKS IN THE WAKE OF THE RECENT GLOBAL PANDEMIC. TO COMBAT THESE CHALLENGES AND CREATE CROSS-CULTURAL UNITY, THE A100 TEAM WORKS WITH MAINSTREAM PRESS, DOZENS OF OTHER NONPROFIT GROUPS, A TEAM OF MULTICULTURAL ICONS, AND HUNDREDS OF CULTURAL LEADERS TO SPOTLIGHT HOW APIS CONTINUE TO MAKE SIGNIFICANT CONTRIBUTIONS TO AMERICAN SOCIETY. THE A100 IS NOW THE MOST-RECOGNIZED API AWARD IN THE COUNTRY AND HAS REACHED MILLIONS WORLDWIDE.

SOCIAL IMPACT CAMPAIGNS (ALL OF US): IN ANOTHER UNPRECEDENTED DIFFICULT YEAR, GOLD HOUSE CO-LAUNCHED MULTIPLE AWARENESS, ALLYSHIP, AND FUNDRAISING EFFORTS TO COMBAT THE RISING RACISM AND ATTACKS AGAINST ASIANS AND PACIFIC ISLANDERS (APIS). WORKING DIRECTLY WITH GOFUNDME, THESE CAMPAIGNS RAISED MILLIONS TO SUPPORT VICTIMS' FAMILIES AND GRASSROOTS ORGANIZATIONS SUPPORTING THE COMMUNITY ON THE GROUND. GOLD RECORDS: GOLD RECORDS CODIFY THE ASIAN AND PACIFIC ISLANDER (API) CULTURE THROUGH PROGRAMS THAT STRENGTHEN GENERATIONAL BONDS AND ENSHRINE THE API LEGACY. IN 2021, GOLD HOUSE AMPLIFIED DOZENS OF BOOKS WRITTEN BY API AUTHORS THROUGH MEDIA OUTREACH AND EVENTS ENGAGING THOUSANDS OF PEOPLE VIRTUALLY, INCLUDING VIRTUAL KIDS STORY HOURS. GOLD RUSH: GOLD RUSH IS AN ACCELERATOR DEDICATED TO ADVANCING ASIAN AND PACIFIC ISLANDER (API) BUSINESS FOUNDERS IN ORDER TO TRANSFORM SOCIETYS INACCURATE VIEWS ABOUT THEIR COMPETENCE, INTELLIGENCE, AUTHENTICITY AND CHARISMA. GIVEN THAT ASIAN AMERICANS ARE THE LEAST LIKELY DEMOGRAPHIC TO BE PROMOTED TO MANAGEMENT, GOLD RUSH HAS PROVIDED ACCESS AND RESOURCES TO SEVERAL CLASSES AND COHORTS FOR PROMISING API FOUNDERS WITH MENTORSHIP AND ACCESS TO INDUSTRY EXPERTS AND CREATED A COMMUNITY OF MUTUAL SUPPORT FOR UNDERRPRESENTED LEADERS. THE GOLD RUSH TEAM ALSO WORKS WITH PUBLICATIONS AND OTHER CULTURAL LEADERS TO AMPLIFY THESE FOUNDERS AND THEIR BUSINESSES THROUGH MAINSTREAM PROMOTION, ACCELERATING THE REPRESENTATION OF ASIAN PEOPLE IN LEADERSHIP AND MANAGEMENT POSITIONS.