Metuchen Downtown Alliance A Nj Nonprofit Corporation

Organization Overview

Metuchen Downtown Alliance A Nj Nonprofit Corporation is located in Metuchen, NJ. The organization was established in 2016. According to its NTEE Classification (C50) the organization is classified as: Environmental Beautification, under the broad grouping of Environment and related organizations. This organization is an independent organization and not affiliated with a larger national or regional group of organizations. Metuchen Downtown Alliance A NJ Nonprofit Corporation is a 501(c)(3) and as such, is described as a "Charitable or Religous organization or a private foundation" by the IRS.

For the year ending 12/2020, Metuchen Downtown Alliance A NJ Nonprofit Corporation generated $1.1m in total revenue. This organization has experienced exceptional growth, as over the past 5 years, it has increased revenue by an average of 47.7% each year . All expenses for the organization totaled $1.0m during the year ending 12/2020. You can explore the organizations financials more deeply in the financial statements section below.

Mission & Program ActivityExcerpts From the 990 Filing

TAX YEAR

2020

Describe the Organization's Mission:

Part 3 - Line 1

THE METUCHEN DOWNTOWN ALLIANCE IS A VOLUNTEER-BASED, NON-PROFIT DOWNTOWN MANAGEMENT CORPORATION DEDICATED TO THE PROMOTION AND REVITALIZATION OF THE DESIGNATED METUCHEN BUSINESS DISTRICT.

Describe the Organization's Program Activity:

Part 3 - Line 4a

THE CORPORATION IS ORGANIZED AND SHALL BE OPERATED TO: (I) MANAGE AND LEADIN PROMOTING THE ECONOMIC VITALITY OF THE DISTRICT, (II) PROMOTE FULL MEMBERGROWTH AND REVITALIZATION, (III) ENHANCE PUBLIC AWARENESS OF THE FULL MEMBERBUSINESSES, (IV) FACILITATE COOPERATION AMONG FULL MEMBERS, METUCHEN RESIDENTS, METUCHEN MUNICIPAL GOVERNMENT AND OTHER PUBLIC INSTITUTIONS,AND (V) FOSTER GOOD WILL BETWEEN THE FULL MEMBERS AND THE GENERAL PUBLIC.THE CORPORATION SHALL BE NON-PARTISAN AND NON-SECTARIAN, AND SHALL OPERATEINDEPENDENTLY OF, BUT IN COOPERATION WITH, OTHER PUBLIC AND PRIVATE ENTITIES.


MARKETING: INCREASED EARNED AND UNEARNED MEDIA COVERAGE FOR THE DOWNTOWN DISTRICT AND BUSINESSES. DIGITAL MEDIA STRATEGY RESULTED IN GROWTH ON PLATFORMS BETWEEN 34.7% AND 87.7% YEAR OVER YEAR. RETAIL PROMOTIONS ATTRACTED PEOPLE DOWNTOWN AND MADE CASH REGISTERS RING FOR BUSINESSES. THESE INCLUDED: BUY ME LOVE, FOOD PANTRY TAKEOVER ON THE PLAZA, SOCIALLY DISTANT NYE, SMALL BUSINESS SATURDAY, AND TWAS THE WEEKEND BEFORE CHRISTMAS.


PLACEMAKING: IMPROVED STREETS, SIDEWALKS AND STOREFRONTS THROUGH PROVIDING DESIGN ASSISTANCE AND OFFERING MATCHING GRANTS TO BUSINESSES AND OWNERS FOR MAKING IMPROVEMENTS. ALSO, COORDINATED PLANTING AND MAINTENANCE FOR 50 DOWNTOWN PLANTERS. COMMISSIONED SEVERAL PUBLIC ART PROJECTS.


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Board, Officers & Key Employees

Name (title)Compensation
Isaac D Kremer
Exec. Director
$78,000
Eric Berger
Chairman
$0
Bobbie Theivakumaran
Vice Chairman
$0
Jay Muldoon
Secretary
$0
Stuart Schooler
Treasurer
$0
Diana Callinan
Trustee
$0

Financial Statements

Statement of Revenue
Federated campaigns$0
Membership dues$0
Fundraising events$0
Related organizations$0
Government grants $999,578
All other contributions, gifts, grants, and similar amounts not included above$55,503
Noncash contributions included in lines 1a–1f $0
Total Revenue from Contributions, Gifts, Grants & Similar$1,055,081
Total Program Service Revenue$0
Investment income $0
Tax Exempt Bond Proceeds $0
Royalties $0
Net Rental Income $0
Net Gain/Loss on Asset Sales $0
Net Income from Fundraising Events $0
Net Income from Gaming Activities $0
Net Income from Sales of Inventory $0
Miscellaneous Revenue$0
Total Revenue $1,055,081

Grants Recieved

Over the last fiscal year, we have identified 3 grants that Metuchen Downtown Alliance A Nj Nonprofit Corporation has recieved totaling $16,222.

Awarding OrganizationAmount
Mightycause Charitable Foundation

Marianna, FL

PURPOSE: UNRESTRICTED

$11,195
Gannett Foundations Inc

Mclean, VA

PURPOSE: CHARITABLE PURPOSE

$5,000
Amazonsmile Foundation

Seattle, WA

PURPOSE: GENERAL SUPPORT

$27
View Grant Recipient Profile

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