Community Media Center Of Carroll County Inc

OUR MISSION IS TO PROVIDE CARROLL COUNTY RESIDENTS AND ORGANIZATIONS WITH SERVICES, TOOLS, TRAINING AND ACCESS TO INNOVATIVE DIGITAL TECHNOLOGIES THAT ENGAGE, INFORM AND CONNECT THEM TO THEIR COMMUNITY.

THE COMMUNITY MEDIA CENTER (CMC) PROVIDES A COMPREHENSIVE ARRAY OF DIGITAL MEDIA SERVICES FOR CARROLL COUNTY, MARYLAND AND ADJACENT COMMUNITIES. SERVICES INCLUDE OUTREACH, TRAINING, PRODUCTION FACILITATION, PRODUCTION AND CREATIVE SERVICES AND DIGITAL MEDIA DISTRIBUTION VIA CABLE, VIDEO STREAMING, WEB AND SOCIAL MEDIA. THE CMC PROVIDES VIDEO COVERAGE FOR EIGHT MUNICIPALITIES IN CARROLL COUNTY, MARYLAND. THIS INCLUDES ROUTINE GAVEL-TO-GAVEL MEETING COVERAGE AS WELL AS SPECIAL MEETINGS AND EVENTS. MEETINGS ARE STREAMED LIVE ON THE CMC'S WEBSITE, ON SOCIAL MEDIA PLATFORMS AND ON CABLE CHANNEL 23 TO ENSURE BROAD ACCESS FOR THE PUBLIC TO ENGAGE WITH THEIR LOCAL GOVERNMENTS. IN FY 2022, CMC COVERED 114 MUNICIPAL MEETINGS AND EVENTS, AIRING A TOTAL OF 163 HOURS OF MUNICIPAL PROGRAMMING. IN ADDITION TO REGULAR EVENTS, CMC PROVIDED COVERAGE OF A SPECIAL MAYORAL ELECTION IN THE TOWN OF MOUNT AIRY FOLLOWING THE DEATH OF THE TOWN'S MAYOR. CMC PRODUCED CANDIDATE PROFILES, A CANDIDATE FORUM AND A RECAP REPORT FOR THE MOUNT AIRY SPECIAL ELECTION. CMC'S EFFORTS REACHED OVER 3,600 PEOPLE ON YOUTUBE WITH A 12% ENGAGEMENT RATE. FOR THE PRIMARY ELECTION, CMC DEVELOPED AN ONLINE VOTERS' GUIDE TO PROVIDE THE PUBLIC WITH IMPORTANT ELECTION INFORMATION INCLUDING DATES, POLLING LOCATIONS AND INFORMATION ABOUT CANDIDATES RUNNING FOR OFFICE. CMC PROVIDED NO-COST PRODUCTION SERVICES WITH STRICT GUIDELINES TO ENSURE NONPARTISAN EQUAL TREATMENT, IN THE FORM OF CANDIDATE VIDEO PROFILES. ALL 37 CANDIDATES RUNNING FOR OFFICE IN 10 CONTESTED LOCAL RACES WERE INVITED AND 86% OF THE CANDIDATES PARTICIPATED. CMC ALSO CONDUCTED CANDIDATE FORUMS FOR FOUR ELECTORAL RACES AND PROVIDED COVERAGE FOR TWO ADDITIONAL FORUMS ORGANIZED BY LOCAL ORGANIZATIONS. ALL FORUMS WERE STREAMED LIVE ON CABLE CHANNELS HD-1086 AND CHANNEL 19 AS WELL AS ON FACEBOOK, YOUTUBE AND THE CMC WEBSITE (CARROLLMEDIACENTER.ORG). ON YOUTUBE, THE COMBINED REACH OF CMC'S CANDIDATE PROFILES WAS OVER 35,000. IN FY 2022, THE CMC EXPANDED ITS LOCAL SPORTS COVERAGE. CMSPORTSNET PROVIDED COVERAGE OF LOCAL HIGH SCHOOL FOOTBALL, BOYS & GIRLS SOCCER, BOYS & GIRLS BASKETBALL, HIGH SCHOOL WRESTLING AND BOYS & GIRLS LACROSSE. IN ADDITION, CMSPORTSNET PROVIDED COVERAGE OF CARROLL COMMUNITY COLLEGE'S MEN'S SOCCER AND MEN'S LACROSSE GAMES. LIVE GAME COVERAGE WAS DISTRIBUTED ON CABLE CHANNEL HD-1086, YOUTUBE, FACEBOOK AND ON CMC'S WEBSITE. CMSPORTSNET COVERED A TOTAL OF 82 REGULAR SEASON GAMES AND 23 PLAYOFFS DURING THE 2021-2022 SCHOOL YEAR. IN ADDITION TO GAME COVERAGE, CMSPORTSNET PRODUCED CLIPZONE PLAYS, GAME HIGHLIGHTS AND FOUR HALF-HOUR SEASON WRAP UP SHOWS. CMSPORTSNET ALSO ADDED POST-GAME INTERVIEWS, AN ATHLETE OF THE WEEK FEATURE, AND A PLAYS OF THE MONTH FEATURE. IN FY 2022 CMSPORTSNET LAUNCHED A BLOG AND A PODCAST. THE "SPORTS TALK" BLOG PUBLISHED 45 ENTRIES IN THE FIRST SEASON WITH LINKS POSTED ON CMSPORTSNET.COM AND SHARED ON FACEBOOK AND TWITTER. "THE SCORE & MORE" PODCAST FEATURING CMSPORTSNET REPORTER, PAT STOETZER AND CARROLL COUNTY PUBLIC SCHOOLS'S SUPERVISOR OF ATHLETICS, MICHAEL DUFFY, PRODUCED 27 EPISODES AND GENERATED OVER 500 DOWNLOADS DURING ITS FIRST SEASON. EPISODES ARE AVAILABLE ON POPULAR PODCAST PLATFORMS, SOCIAL MEDIA AND ON THE CMSPORTSNET WEB PAGE. THE CMC INTRODUCED A NEW PILOT SERIES: "REAL TALK." THE PROGRAM, PRODUCED IN COORDINATION WITH THE CARROLL COUNTY STATE'S ATTORNEY'S OFFICE, WAS DESIGNED TO SHED LIGHT ON THE IMPACT OF SUBSTANCE USE DISORDERS, REMOVE THE STIGMA AND PROVIDE INFORMATION AND RESOURCES. HOSTED BY TIM WEBER, SAO COMMUNITY EDUCATION LIAISON, THE PROGRAM FEATURES PEOPLE IN RECOVERY, FAMILY MEMBERS OF THOSE WHO SUFFER FROM A SUBSTANCE USE DISORDER, COUNSELORS IN TREATMENT CENTERS AND LOCAL EXPERTS. A TOTAL OF 5 EPISODES WERE PRODUCED IN FY 2022. THE COMBINED REACH ON YOUTUBE WAS 18,140 GENERATING A 16% ENGAGEMENT RATE. THE CMC PROVIDED LIVE STREAMING COVERAGE OF THE 155TH WESTMINSTER MEMORIAL DAY PARADE AND OBSERVANCE CEREMONY PRESENTED BY CARROLL POST 31, THE AMERICAN LEGION. PRODUCTION SITES WERE SET UP AT THE CARROLL ARTS CENTER AND THE WESTMINSTER CEMETERY TO COVER THE OBSERVANCE CEREMONY. THE EVENT WAS STREAMED LIVE ONLINE, ON SOCIAL MEDIA AND ON CABLE CHANNELS HD-1086 AND CHANNEL 19. THE PROGRAM'S YOUTUBE REACH WAS OVER 7,000 WITH A 10% ENGAGEMENT. IN ADDITION, CMC RAN SPECIAL MEMORIAL DAY PROGRAMMING ON BOTH CABLE CHANNELS WHICH INCLUDED VETERAN'S ORAL HISTORY INTERVIEWS FROM CMC'S CARROLL COUNTY HISTORY PROJECT. THE CMC CREATED AND INSTALLED TEMPORARY DIGITAL SIGNAGE AT THE CARROLL COUNTY FARM MUSEUM FOR THE CARROLL COUNTY VETERANS CELEBRATION. THE DIGITAL DISPLAY FEATURED A COLLECTION OF LOCAL VETERAN INTERVIEWS FROM THE CARROLL HISTORY PROJECT AND A QR CODE VISITORS COULD SCAN TO VISIT THE HISTORY PROJECT'S WEBPAGE (CARROLLHISTORY.ORG) TO WATCH FULL INTERVIEWS. THE DISPLAY ALSO FEATURED A CARROLL COUNTY HONOR ROLL LISTING LOCAL MILITARY MEMBERS WHO GAVE THEIR LIVES IN SERVICE TO OUR COUNTRY. THE EXHIBIT AND INSTALLATION REMAINED AT THE FARM MUSEUM FOR THREE MONTHS. IN OBSERVANCE OF JUNETEENTH, THE CMC CREATED SPECIAL DIGITAL SIGNAGE FOR EVENTS HELD IN CARROLL ARTS CENTER. THE DISPLAY INCLUDED VIDEO CLIPS FROM CARROLL HISTORY PROJECT'S COLLECTION OF INTERVIEWS WITH LOCAL AFRICAN AMERICAN LEADERS AND DOCUMENTARIES. A SPECIAL QR CODE LINKED VIEWERS TO A WEBPAGE WITH INSTRUCTIONS ON HOW TO UPLOAD VIDEOS OF THEIR REACTIONS, INSIGHTS AND EXPERIENCES ABOUT THE DAY'S TOPIC. VIDEOS CREATED AND SUBMITTED BY THE ATTENDEES WERE THEN DISPLAYED ON THE SIGNAGE AT THE VENUE. IN ADDITION, CMC RAN SPECIAL PROGRAMMING ON HD-1086 AND CHANNEL 19, FEATURING AFRICAN AMERICAN HISTORY, CULTURE AND ISSUES ADDRESSING DIVERSITY IN OUR COMMUNITY. FOR THE 125TH CARROLL COUNTY 4-H & FFA FAIR, THE CMC PROVIDED LIVE STREAMING COVERAGE OF EVENTS AT THE CARROLL COUNTY AG CENTER (JULY 27, 2021 - AUGUST 8, 2021). A CUSTOM DIGITAL SIGNAGE CHANNEL WAS CREATED TO INCLUDE SPONSOR RECOGNITION, SOCIAL MEDIA FEEDS AND A REAL-TIME CALENDAR OF EVENTS, AS WELL AS LIVE AND RECORDED VIDEOS. THE DIGITAL SIGNAGE WAS DISPLAYED AT THE FAIRGROUNDS AND BROADCAST ON CABLE CHANNELS HD-1086 AND CHANNEL 19. COVERAGE WAS STREAMED LIVE TO BOTH CMC AND THE CARROLL COUNTY 4-H & FFA FAIR FACEBOOK PAGES AND ON CABLE CHANNELS HD-1086 AND CHANNEL 19. A SPECIAL PAGE ON THE CMC WEBSITE WAS DEDICATED TO THE CARROLL COUNTY 4-H & FFA FAIR FEATURING LIVE COVERAGE, SPECIAL REPORTS AND THE DAILY FAIR SCHEDULE. CMC'S COVERAGE HAD OVER 19,000 IMPRESSIONS ON YOUTUBE AND GENERATED AT 10% ENGAGEMENT RATE. IN FY 2022, THE CMC PRODUCED THE HISTORICAL SOCIETY OF CARROLL COUNTY'S VIRTUAL GALA: "GETTING THE MESSAGE." THE LIVE PROGRAM ORIGINATED FROM THE CMC'S STUDIO UTILIZING A VIRTUAL SET CONSISTING OF A BLEND OF LIVE AND PRE-RECORDED SEGMENTS DESIGNED TO ILLUSTRATE THE IMPORTANCE AND RELEVANCE OF HSCC TO THE COMMUNITY, SOLICIT DONATIONS TO SUPPORT THE SOCIETY'S OPERATING FUNDS, AND ENCOURAGE PARTICIPATION IN ITS ON-LINE AUCTION. CMC'S PRODUCTION OF HISTORICAL SOCIETY'S VIRTUAL GALA WAS HONORED WITH A 2022 HOMETOWN MEDIA AWARD AS THE "BEST OF EVENT FUNDRAISING" FROM THE FOUNDATION FOR THE ALLIANCE FOR COMMUNITY MEDIA. THE CMC PARTNERED WITH A VARIETY OF COMMUNITY ORGANIZATIONS TO INCREASE THE IMPACT AND REACH OF THEIR PROGRAMS AND PRODUCE SPECIAL PROGRAMMING OF PUBLIC INTEREST. - CARROLL COUNTY PUBLIC SCHOOLS: CMC PROVIDED PRODUCTION SERVICES FOR THE LIVE STREAM OF SEVEN HIGH SCHOOL GRADUATION CEREMONIES. - CARROLL COUNTY CHAMBER OF COMMERCE: CMC PRODUCED LIVE COVERAGE OF THE ANNUAL TEACHERS AWARDS, RECOGNIZING THE EFFORTS OF LOCAL EDUCATORS, AND THE CARROLL COUNTY BIZ CHALLENGE, HIGHLIGHTING LOCAL EMERGING ENTREPRENEURS. - MCDANIEL COLLEGE: CMC PROVIDED LIVE STREAMING COVERAGE OF THE INAUGURATION OF THE COLLEGE'S 10TH PRESIDENT, DR. JULIA JASKEN AND RECORDED TWO OF THEIR ACADEMIC SYMPOSIUM LECTURES. - THE CARROLL COUNTY STATE'S ATTORNEY'S OFFICE: CMC COVERAGE OF THE ANNUAL OVERDOSE AND PREVENTION VIGIL. - GATE HOUSE MUSEUM IN SYKESVILLE, MARYLAND: COVERAGE OF THE PORCH TALK SERIES. - CMC PRODUCED A TRIBUTE TO CAREER PARAMEDIC/FIREFIGHTER AND ENGINEER ROBERT A. "BOBBY" JONES. - CARROLL COMMUNITY COLLEGE: CMC PROVIDED TECHNICAL ASSISTANCE FOR THEIR 2022 GRADUATIONS. THE CMC RECEIVED TWO NATIONAL AWARDS FROM THE FOUNDATION FOR THE ALLIANCE FOR COMMUNITY MEDIA. CMC'S PRODUCTION OF THE HISTORICAL SOCIETY OF CARROLL COUNTY'S VIRTUAL GALA "GETTING THE MESSAGE" WAS HONORED WITH A 2022 HOMETOWN MEDIA AWARD AS THE "BEST OF EVENT FUNDRAISING." THE CMC ALSO RECEIVED A 2022 HOMETOWN MEDIA AWARD FOR CMSPORTSNET'S 2021 SOCCER WRAP-UP SHOW. THE AWARDS PROGRAM WAS ESTABLISHED TO HONOR AND PROMOTE COMMUNITY MEDIA, COMMUNITY RADIO, AND LOCAL CABLE PROGRAMS THAT ARE DISTRIBUTED ON PUBLIC, EDUCATIONAL AND GOVERNMENTAL (PEG) ACCESS CABLE TELEVISION CHANNELS ACROSS THE COUNTRY.