The Minnesota Search Engine Marketing Association
- Assets
- $100.9k
- Revenue
- $0.0
- Investments
- $0.0
- Employees
- 0
- Location
- Roseville, MN
- Founding
- Data as of
- 12/2021
- EIN
- 45-4147353
Organization Overview
The Minnesota Search Engine Marketing Association is located in Roseville, MN. Minnesota Search Engine Marketing Association is a 501(c)(6) and as such, is described as a "Business League, Chambers of Commerce, or Real Estate Board" by the IRS.
For the year ending 12/2021, Minnesota Search Engine Marketing Association generated $22.0k in total revenue. This represents a relatively dramatic decline in revenue. Over the past 7 years, the organization has seen revenues fall by an average of (20.9%) each year. All expenses for the organization totaled $48.9k during the year ending 12/2021. You can explore the organizations financials more deeply in the financial statements section below.
Form
990EZ
Mission & Program ActivityExcerpts From the 990EZ Filing
TAX YEAR
2021
Describe the Organization's Program Activity:
Part 3
THE ORGANIZATION PROVIDED A MIX OF FREE & PAID MONTHLY NETWORKING & LEARNING EVENTS BOTH IN-PERSON & ONLINE. THERE WAS A HEAVY EMPHASIS ON FREE, VIRTUAL EVENTS DUE TO ONGOING CONCERNS AROUND THE COVID PANDEMIC. THE ORGANIZATION ALSO RAN A FREE ONLINE CONFERENCE TO REBUILD INTEREST IN OUR ANNUAL SEARCH MARKETING & DIGITAL MARKETING CONFERENCE. REGISTRATION & ATTENDANCE NUMBERS AT ALL EVENTS WAS SIMILAR TO THAT OF 2020; LOWER THAN PRE-PANDEMIC EVENTS BUT STEADY.
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Board, Officers & Key Employees
| Name (title) | Role | Hours | Compensation |
|---|---|---|---|
Cari Twitchell President | 4 | $0 | |
Michelle Peterson Director | 3 | $0 | |
Seth Epstein Treasurer | 2 | $0 | |
Eric Carlson Director | 3 | $0 | |
Henry Bell Director | 2 | $0 | |
Brooke Osmundson Director | 2 | $0 |
Financial Statements
| Statement of Revenue | |
|---|---|
| Total Revenue from Contributions, Gifts, Grants & Similar | $0 |
| Total Program Service Revenue | $11,315 |
| Membership dues | $10,469 |
| Investment income | $4 |
| Gain or Loss | $0 |
| Net Income from Gaming & Fundraising | $0 |
| Other Revenue | $233 |
| Total Revenue | $22,021 |
| Statement of Expenses | |
|---|---|
| Grants and similar amounts paid | $0 |
| Benefits paid to or for members | $0 |
| Salaries, other compensation, and employee benefits | $0 |
| Professional fees and other payments to independent contractors | $2,655 |
| Occupancy, rent, utilities, and maintenance | $0 |
| Printing, publications, postage, and shipping | $1,309 |
| Other expenses | $44,981 |
| Total expenses | $48,945 |
| Balance Sheet | |
|---|---|
| Cash, savings, and investments | $100,892 |
| Other assets | $0 |
| Total assets | $100,892 |
| Total liabilities | $0 |
| Net assets or fund balances | $100,892 |
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