Duluth Publicity Bureau Inc

Organization Overview

Duluth Publicity Bureau Inc, operating under the name Visit Duluth, is located in Duluth, MN. The organization was established in 1942. According to its NTEE Classification (S30) the organization is classified as: Economic Development, under the broad grouping of Community Improvement & Capacity Building and related organizations. As of 12/2021, Visit Duluth employed 9 individuals. This organization is an independent organization and not affiliated with a larger national or regional group of organizations. Visit Duluth is a 501(c)(6) and as such, is described as a "Business League, Chambers of Commerce, or Real Estate Board" by the IRS.

For the year ending 12/2021, Visit Duluth generated $2.1m in total revenue. The organization has seen a slow decline revenue. Over the past 7 years, revenues have fallen by an average of (0.1%) each year. All expenses for the organization totaled $1.7m during the year ending 12/2021. As we would expect to see with falling revenues, expenses have declined by (3.4%) per year over the past 7 years. You can explore the organizations financials more deeply in the financial statements section below.

Mission & Program ActivityExcerpts From the 990 Filing

TAX YEAR

2021

Describe the Organization's Mission:

Part 3 - Line 1

VISIT DULUTH IS ORGANIZED FOR THE PURPOSE OF ATTRACTING THE MAXIMUM NUMBER OF VISITOR DOLLARS INTO DULUTH'S ECONOMY. FURTHERMORE, VISIT DULUTH ESTABLISHES NEW INITIATIVES TO INCREASE VISITORS,CONVENTIONS,SPORTING EVENTS, AND COMPETITIONS. VISIT DULUTH STRIVES TO FURTHER ENHANCE AWARENESS OF THE INDUSTRY AND ITS IMPACT ON ECONOMIC DEVELOPMENT AND DESTINATION DEVELOPMENT.

Describe the Organization's Program Activity:

Part 3 - Line 4a

PROMOTING THE CITY AS A SAFE LEISURE GETAWAY DESTINATION STILL DURING THE PANDEMIC WAS VISIT DULUTH'S LARGEST ALLOCATION IN 2021. DUE TO EXTENSIVE BUDGET CUTS OF MORE THAN 60% CAMPAIGNS WERE MOSTLY PLACED ON SOCIAL MEDIA AND DIGITAL FORMATS. AS TRAVEL RESTRICTIONS EASED, DULUTH IMPROVED IN HOTEL OCCUPANCY IN THE LAST PART OF 2021. VISIT DULUTH CONTINUES TO BUILD A DYNAMIC BRAND ENHANCING DESTINATION DEVELOPMENT, WORKFORCE INITIATIVES AND ECONOMIC RECOVERY.


DIRECT SALES: VISIT DULUTH LEADS THE CITY'S CONVENTION SALES AND SPORTS MARKETING INITIATIVES. DURING THE 2021 RECOVERY YEAR, STAFF CONTINUES TO BE LIMITED TO TWO SALES REPRESENTATIVES. FROM JANUARY-MAY 40 % OF CANCELLATIONS CONTINUED IN THE MEETING/CONVENTION AND SPORTS MARKETS. MOST SPORTING EVENTS RETURNED TO PLAY, AND MEETINGS/CONVENTIONS RETURNED TO IN PERSON ALL IN SMALLER NUMBERS.


DIGITAL MARKETING - VISIT DULUTH'S ONLINE AND SOCIAL MEDIA CAMPAIGNS CONTINUE AS SUCCESSFUL TOOLS IN ATTRACTING VISITORS TO OUR CITY. A VARIETY OF ENHANCEMENTS, INCLUDING CUSTOMIZED VIDEO CONTENT, WERE IMPLEMENTED DURING THE YEAR, AND REVAMEDP DURING THE WINTER OF 2021. ADVANCES IN TECHNOLOGY ENABLE VISIT DULUTH TO TRACK THE EFFECTIVENESS OF A CAMPAIGN BY MEASURING VISITS GENERATED AFTER CLICK THROUGHS ON EACH AD, AND THROUGH LINKS ON BOOKING PORTALS AND WEB PAGES.


Get More from Intellispect for FreeCreate a free account to get more data, nonprofit salaries, advanced search and more.

Board, Officers & Key Employees

Name (title)Compensation
Anna Tanski
President/ce
$140,566
Nancy Norr
Interim Pres
$4,369
Jessica Stauber
Vice Chair
$0
Briana Vander Heyden
Chair
$0
Jay Walker
Finance Comm
$0
Charles H Andersen
Director
$0

Financial Statements

Statement of Revenue
Federated campaigns$0
Membership dues$97,967
Fundraising events$0
Related organizations$0
Government grants $1,924,531
All other contributions, gifts, grants, and similar amounts not included above$0
Noncash contributions included in lines 1a–1f $0
Total Revenue from Contributions, Gifts, Grants & Similar$2,022,498
Total Program Service Revenue$99,377
Investment income $141
Tax Exempt Bond Proceeds $0
Royalties $0
Net Rental Income $0
Net Gain/Loss on Asset Sales $0
Net Income from Fundraising Events $0
Net Income from Gaming Activities $0
Net Income from Sales of Inventory $0
Miscellaneous Revenue$0
Total Revenue $2,122,016

Create an account to unlock the data you need.

or