Marketing Science Institute
- Assets
- $0.0
- Revenue
- $827.6k
- Investments
- $0.0
- Employees
- 11
- Location
- Cambridge, MA
- Founding
- 08/1963
- Data as of
- 12/2020
- EIN
- 23-1605455
Organization Overview
Marketing Science Institute is located in Cambridge, MA. The organization was established in 1963. According to its NTEE Classification (S05) the organization is classified as: Research Institutes & Public Policy Analysis, under the broad grouping of Community Improvement & Capacity Building and related organizations. As of 12/2020, Marketing Science Institute employed 11 individuals. Marketing Science Institute is a 501(c)(3) and as such, is described as a "Charitable or Religous organization or a private foundation" by the IRS.
For the year ending 12/2020, Marketing Science Institute generated $827.6k in total revenue. This represents a relatively dramatic decline in revenue. Over the past 6 years, the organization has seen revenues fall by an average of (18.4%) each year. All expenses for the organization totaled $926.1k during the year ending 12/2020. As we would expect to see with falling revenues, expenses have declined by (17.4%) per year over the past 6 years. You can explore the organizations financials more deeply in the financial statements section below.
Since 2016, Marketing Science Institute has awarded 15 individual grants totaling $134,948. If you would like to learn more about the grant giving history of this organization, scroll down to the grant profile section of this page.
Form
990
Mission & Program ActivityExcerpts From the 990 Filing
TAX YEAR
2020
Describe the Organization's Mission:
Part 3 - Line 1
RESEARCH AND DISSEMINATION OF RESEARCH FINDINGS IN THE SCIENCE OF MARKETING
Describe the Organization's Program Activity:
Part 3 - Line 4a
MARKETING RESEARCH PROGRAMS COVERING APPROXIMATELY TWENTY-FIVE TOPICS IN THE AREAS OF BRAND EQUITY, METRICS, MANAGING CUSTOMERS, THE ROLE OF MARKETING, RESEARCH TOOLS AND OTHER ISSUES
DISSEMINATION OF MARKETING KNOWLEDGE THROUGH APPROXIMATELY TWENTY-FIVE PUBLICATIONS, INCLUDING RESEARCH REPORTS, MONOGRAPHS AND BOOKS, ELECTRONIC PUBLICATIONS DISTRIBUTED VIA OUR WEBSITE, AND PRESENTATIONS AND MEETINGS OF MARKETING PRACTITIONERS
SPECIAL TOPIC CONFERENCES BRINGING TOGETHER LEADING ACADEMICS AND PRACTITIONERS IN THE FIELD OF MARKETING
GENERAL MARKETING RESEARCH EXPENSES, PRIMARILY INCLUDING THE COSTS OF PERSONNEL RESPONSIBLE FOR MANAGEMENT OF THE ORGANIZATION'S VARIOUS PROGRAM SERVICES
MARKETING RESEARCH PROGRAMS COVERING APPROXIMATELY TWENTY-FIVE TOPICS IN THE AREAS OF BRAND EQUITY, METRICS, MANAGING CUSTOMERS, THE ROLE OF MARKETING, RESEARCH TOOLS AND OTHER ISSUES
DISSEMINATION OF MARKETING KNOWLEDGE THROUGH APPROXIMATELY TWENTY-FIVE PUBLICATIONS, INCLUDING RESEARCH REPORTS, MONOGRAPHS AND BOOKS, ELECTRONIC PUBLICATIONS DISTRIBUTED VIA OUR WEBSITE, AND PRESENTATIONS AND MEETINGS OF MARKETING PRACTITIONERS
SPECIAL TOPIC CONFERENCES BRINGING TOGETHER LEADING ACADEMICS AND PRACTITIONERS IN THE FIELD OF MARKETING
GENERAL MARKETING RESEARCH EXPENSES, PRIMARILY INCLUDING THE COSTS OF PERSONNEL RESPONSIBLE FOR MANAGEMENT OF THE ORGANIZATION'S VARIOUS PROGRAM SERVICES
Get More from Intellispect for FreeCreate a free account to get more data, nonprofit salaries, advanced search and more.
Board, Officers & Key Employees
| Name (title) | Role | Hours | Compensation |
|---|---|---|---|
Brian Kostantin Vice President/interim CFO | Officer | 40 | $257,952 |
Cheryl Toto Former CEO | 40 | $189,820 | |
Kate Grey Managing Director | Officer | 40 | $177,348 |
Earl Taylor Chief Knowledge Officer | 40 | $136,249 | |
Sherry Pincus Senior Director, Msi Research Program | 40 | $121,582 | |
Barbara Kahn Executive Director | Trustee | 20 | $0 |
Financial Statements
| Statement of Revenue | |
|---|---|
| Federated campaigns | $0 |
| Membership dues | $602,500 |
| Fundraising events | $0 |
| Related organizations | $0 |
| Government grants | $0 |
| All other contributions, gifts, grants, and similar amounts not included above | $0 |
| Noncash contributions included in lines 1a–1f | $0 |
| Total Revenue from Contributions, Gifts, Grants & Similar | $602,500 |
| Total Program Service Revenue | $769 |
| Investment income | $72,883 |
| Tax Exempt Bond Proceeds | $0 |
| Royalties | $0 |
| Net Rental Income | $0 |
| Net Gain/Loss on Asset Sales | $149,373 |
| Net Income from Fundraising Events | $0 |
| Net Income from Gaming Activities | $0 |
| Net Income from Sales of Inventory | $0 |
| Miscellaneous Revenue | $0 |
| Total Revenue | $827,620 |
| Statement of Expenses | |
|---|---|
| Grants and other assistance to domestic organizations and domestic governments. | $3,591 |
| Grants and other assistance to domestic individuals. | $11,749 |
| Grants and other assistance to Foreign Orgs/Individuals | $5,400 |
| Benefits paid to or for members | $0 |
| Compensation of current officers, directors, key employees. | $379,237 |
| Compensation of current officers, directors, key employees. | $103,326 |
| Compensation to disqualified persons | $0 |
| Other salaries and wages | $106,037 |
| Pension plan accruals and contributions | $59,157 |
| Other employee benefits | $0 |
| Payroll taxes | $23,251 |
| Fees for services: Management | $0 |
| Fees for services: Legal | $956 |
| Fees for services: Accounting | $31,125 |
| Fees for services: Lobbying | $0 |
| Fees for services: Fundraising | $0 |
| Fees for services: Investment Management | $0 |
| Fees for services: Other | $0 |
| Advertising and promotion | $0 |
| Office expenses | $6,901 |
| Information technology | $0 |
| Royalties | $0 |
| Occupancy | $12,900 |
| Travel | $0 |
| Payments of travel or entertainment expenses for any federal, state, or local public officials | $0 |
| Conferences, conventions, and meetings | $0 |
| Interest | $0 |
| Payments to affiliates | $0 |
| Depreciation, depletion, and amortization | $9,643 |
| Insurance | $0 |
| All other expenses | $5,377 |
| Total functional expenses | $926,147 |
| Balance Sheet | |
|---|---|
| Cash—non-interest-bearing | $0 |
| Savings and temporary cash investments | $0 |
| Pledges and grants receivable | $0 |
| Accounts receivable, net | $0 |
| Loans from Officers, Directors, or Controlling Persons | $0 |
| Loans from Disqualified Persons | $0 |
| Notes and loans receivable | $0 |
| Inventories for sale or use | $0 |
| Prepaid expenses and deferred charges | $0 |
| Net Land, buildings, and equipment | $0 |
| Investments—publicly traded securities | $0 |
| Investments—other securities | $0 |
| Investments—program-related | $0 |
| Intangible assets | $0 |
| Other assets | $0 |
| Total assets | $0 |
| Accounts payable and accrued expenses | $0 |
| Grants payable | $0 |
| Deferred revenue | $0 |
| Tax-exempt bond liabilities | $0 |
| Escrow or custodial account liability | $0 |
| Loans and other payables to any current Officer, Director, or Controlling Person | $0 |
| Secured mortgages and notes payable | $0 |
| Unsecured mortgages and notes payable | $0 |
| Other liabilities | $0 |
| Total liabilities | $0 |
| Net assets without donor restrictions | $0 |
| Net assets with donor restrictions | $0 |
| Capital stock or trust principal, or current funds | $0 |
| Paid-in or capital surplus, or land, building, or equipment fund | $0 |
| Retained earnings, endowment, accumulated income, or other funds | $0 |
| Total liabilities and net assets/fund balances | $0 |
Grants Awarded
Over the last fiscal year, Marketing Science Institute has awarded $25,750 in support to 3 organizations.
| Grant Recipient | Amount |
|---|---|
INDIANA UNIVERSITY PURPOSE: GRANT | $9,000 |
La Jolla, CA PURPOSE: GRANT | $8,750 |
Pittsburgh, PA PURPOSE: GRANT | $8,000 |
Peer Organizations
| Organization Name | Assets | Revenue |
|---|---|---|
Foundation For A Smoke-Free World Inc New York, NY | $60,983,371 | $40,334,147 |
Fsg Inc Boston, MA | $24,507,788 | $30,240,317 |
Regional Plan Association Inc New York, NY | $6,316,976 | $7,003,733 |
Citizens Housing And Planning Council Of New York Inc New York, NY | $3,057,848 | $1,400,961 |
Excell Partners Inc Rochester, NY | $4,877,874 | $844,909 |
Marketing Science Institute Cambridge, MA | $0 | $827,620 |
Product Stewardship Institute Inc Boston, MA | $293,427 | $698,236 |
Partnership For The Public Good Buffalo, NY | $519,057 | $675,521 |
Agncy Design Inc Brookline, MA | $348,387 | $887,645 |
Global Innovation Districts Inc New York, NY | $403,274 | $0 |
Community Studies Inc New York, NY | $205,533 | $760,377 |
Live Free Or Die Alliance Hampton, NH | $41,028 | $334,416 |