Grand Rapids-Kent Cty Convention Center & Vistors Bureau
- Assets
- $10.1m
- Revenue
- $9.5m
- Investments
- $3.6m
- Employees
- 50
- Location
- Grand Rapids, MI
- Founding
- 07/1946
- Data as of
- 12/2021
- EIN
- 38-0592805
Organization Overview
Grand Rapids-Kent Cty Convention Center & Vistors Bureau, operating under the name Experience Grand Rapids, is located in Grand Rapids, MI. The organization was established in 1946. According to its NTEE Classification (S30) the organization is classified as: Economic Development, under the broad grouping of Community Improvement & Capacity Building and related organizations. As of 12/2021, Experience Grand Rapids employed 50 individuals. This organization is an independent organization and not affiliated with a larger national or regional group of organizations. Experience Grand Rapids is a 501(c)(6) and as such, is described as a "Business League, Chambers of Commerce, or Real Estate Board" by the IRS.
For the year ending 12/2021, Experience Grand Rapids generated $9.5m in total revenue. This represents relatively stable growth, over the past 7 years the organization has increased revenue by an average of 0.3% each year. All expenses for the organization totaled $7.4m during the year ending 12/2021. You can explore the organizations financials more deeply in the financial statements section below.
Form
990
Mission & Program ActivityExcerpts From the 990 Filing
TAX YEAR
2021
Describe the Organization's Mission:
Part 3 - Line 1
TO STRENGTHEN THE REGION'S ECONOMIC VITALITY AND QUALITY OF LIFE BY MARKETING GRAND RAPIDS/KENT COUNTY AS A PREFERRED VISITOR DESTINATION.
Describe the Organization's Program Activity:
Part 3 - Line 4a
ATTRACTED CONVENTIONS, BUSINESS TOURS, TOURISTS, ETC. TO THE STATE OF MICHIGAN, PARTICULARLY THE KENT COUNTY AREA, THROUGH SALES PROMOTION AND MARKETING.
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PDF Copies of 990 Filings
Board, Officers & Key Employees
| Name (title) | Role | Hours | Compensation |
|---|---|---|---|
Doug Small President | Officer | 40 | $294,863 |
Janet Korn Senior Vice President | 40 | $152,174 | |
Daniel Jonkman Vice President Of Finance | Officer | 40 | $138,456 |
Mary Manier Vice President Of Sales And Services | 40 | $132,933 | |
Kim Young Vice President Of Informat | 40 | $107,221 | |
Leslie Hastings National Sales Manager | 40 | $105,938 |
Outside Vendors & Contractors
| Vendor Name (Service) | Service Year | Compensation |
|---|---|---|
West Michigan Sports Commission Contract Services | 12/30/21 | $743,520 |
Mccann-erickson Public Relations | 12/30/21 | $426,500 |
Cwd 171 Monroe Llc Rent | 12/30/21 | $275,612 |
Media Place Partners Marketing/promotion | 12/30/21 | $332,533 |
Simple View Marketing/promotion | 12/30/21 | $330,609 |
Financial Statements
| Statement of Revenue | |
|---|---|
| Federated campaigns | $0 |
| Membership dues | $79,428 |
| Fundraising events | $0 |
| Related organizations | $0 |
| Government grants | $2,229,194 |
| All other contributions, gifts, grants, and similar amounts not included above | $19,764 |
| Noncash contributions included in lines 1a–1f | $0 |
| Total Revenue from Contributions, Gifts, Grants & Similar | $2,328,386 |
| Total Program Service Revenue | $6,948,804 |
| Investment income | $58,944 |
| Tax Exempt Bond Proceeds | $0 |
| Royalties | $0 |
| Net Rental Income | $0 |
| Net Gain/Loss on Asset Sales | -$552 |
| Net Income from Fundraising Events | $0 |
| Net Income from Gaming Activities | $0 |
| Net Income from Sales of Inventory | $0 |
| Miscellaneous Revenue | $0 |
| Total Revenue | $9,465,987 |
| Statement of Expenses | |
|---|---|
| Grants and other assistance to domestic organizations and domestic governments. | $822,868 |
| Grants and other assistance to domestic individuals. | $0 |
| Grants and other assistance to Foreign Orgs/Individuals | $0 |
| Benefits paid to or for members | $0 |
| Compensation of current officers, directors, key employees. | $1,049,153 |
| Compensation of current officers, directors, key employees. | $0 |
| Compensation to disqualified persons | $0 |
| Other salaries and wages | $1,210,794 |
| Pension plan accruals and contributions | $21,264 |
| Other employee benefits | $162,881 |
| Payroll taxes | $160,698 |
| Fees for services: Management | $0 |
| Fees for services: Legal | $6,599 |
| Fees for services: Accounting | $19,700 |
| Fees for services: Lobbying | $0 |
| Fees for services: Fundraising | $0 |
| Fees for services: Investment Management | $0 |
| Fees for services: Other | $116,347 |
| Advertising and promotion | $2,048,511 |
| Office expenses | $19,935 |
| Information technology | $164,812 |
| Royalties | $0 |
| Occupancy | $314,864 |
| Travel | $37,329 |
| Payments of travel or entertainment expenses for any federal, state, or local public officials | $0 |
| Conferences, conventions, and meetings | $0 |
| Interest | $0 |
| Payments to affiliates | $0 |
| Depreciation, depletion, and amortization | $123,446 |
| Insurance | $14,264 |
| All other expenses | $134,692 |
| Total functional expenses | $7,415,780 |
| Balance Sheet | |
|---|---|
| Cash—non-interest-bearing | $5,178,377 |
| Savings and temporary cash investments | $10,570 |
| Pledges and grants receivable | $0 |
| Accounts receivable, net | $886,594 |
| Loans from Officers, Directors, or Controlling Persons | $0 |
| Loans from Disqualified Persons | $0 |
| Notes and loans receivable | $0 |
| Inventories for sale or use | $0 |
| Prepaid expenses and deferred charges | $203,959 |
| Net Land, buildings, and equipment | $191,967 |
| Investments—publicly traded securities | $0 |
| Investments—other securities | $3,644,047 |
| Investments—program-related | $0 |
| Intangible assets | $0 |
| Other assets | $14,695 |
| Total assets | $10,130,209 |
| Accounts payable and accrued expenses | $591,839 |
| Grants payable | $0 |
| Deferred revenue | $727,128 |
| Tax-exempt bond liabilities | $0 |
| Escrow or custodial account liability | $0 |
| Loans and other payables to any current Officer, Director, or Controlling Person | $0 |
| Secured mortgages and notes payable | $0 |
| Unsecured mortgages and notes payable | $0 |
| Other liabilities | $90,862 |
| Total liabilities | $1,409,829 |
| Net assets without donor restrictions | $8,720,380 |
| Net assets with donor restrictions | $0 |
| Capital stock or trust principal, or current funds | $0 |
| Paid-in or capital surplus, or land, building, or equipment fund | $0 |
| Retained earnings, endowment, accumulated income, or other funds | $0 |
| Total liabilities and net assets/fund balances | $10,130,209 |
Grants Awarded
Over the last fiscal year, Grand Rapids-Kent Cty Convention Center & Vistors Bureau has awarded $1,114,003 in support to 2 organizations.
| Grant Recipient | Amount |
|---|---|
Grand Rapids, MI PURPOSE: TO PROVIDE OPERATIONAL GRANT AND IN-KIND SERVICES PER AGREEMENT ENTERED INTO WITH ORGANIZATION. | $1,014,003 |
Grand Rapids, MI PURPOSE: TO ASSIST WITH COSTS ASSOCIATED WITH HOSTING THE U.S. ROWING MASTERS NATIONAL CHAMPIONSHIP. | $100,000 |
Peer Organizations
| Organization Name | Assets | Revenue |
|---|---|---|
Visit Indy Inc Indianapolis, IN | $20,981,890 | $14,589,218 |
The Convention And Visitors Bureau Of Greater Cleveland Inc Cleveland, OH | $25,296,918 | $17,425,666 |
Columbus Downtown Development Corporation Columbus, OH | $118,710,723 | $12,117,471 |
Wisconsin Dells Visitor & Convention Bureau Wisconsin Dells, WI | $26,952,168 | $17,110,395 |
Metropolitan Detroit Convention & Vistors Bureau Detroit, MI | $36,765,048 | $14,015,809 |
Detroit Economic Growth Corp Detroit, MI | $7,209,211 | $10,420,774 |
Lawrence Economic Development Corporation South Point, OH | $62,339,240 | $9,945,474 |
Wbd Inc Madison, WI | $14,868,892 | $9,399,155 |
Southwest Michigan First Corporation Kalamazoo, MI | $10,945,070 | $8,560,798 |
Wenonah Park Properties Inc Bay City, MI | $22,411,152 | $7,079,713 |
Applied Research Institute Bloomington, IN | $3,329,526 | $9,074,163 |
Grand Rapids-Kent Cty Convention Center & Vistors Bureau Grand Rapids, MI | $10,130,209 | $9,465,987 |